1. Junk food induced cruelty, ill health and suffering affects a majority of the world’s pets. Plentiful ‘scientific’ evidence, common experience and common sense confirm this fact.

2. Misuse of existing scientific paradigms and bogus administrative techniques produces a body of counterfeit science in the service of the junk pet-food industry. The current mass poisoning of pets starts with the first lie: That processed pet food is as good as or better than the natural alternative. So called researchers swallow the lie and then misuse existing scientific methods and compliant professional journals to perpetuate and bolster the lie.

3. Reliance on inadequate scientific paradigms facilitates the junk pet food fraud. The search for better options is discouraged. If the current methods of science can be hijacked with impunity then perhaps there’s something the matter with the so called science. Chapter 14 of Raw Meaty Bones postulates a new scientific paradigm that makes use of existing paradigms without falling victim to their inadequacies. Unfortunately the veterinary authorities have been successful in suppressing any consideration of new approaches.

4. Economic consequences can be measured in the $billions. The human health and natural environmental burdens are immense. The junk pet-food industry dark satanic mills churn out industrialized food full of dire consequences. In the Pet Food Manufacturers’ Association letter below they claim their industry supports 8000 UK workers. The raw food industry is labour-intensive. Tens, perhaps hundreds, of thousands of jobs could be created by a move to more natural pet food. A full economic audit is well overdue.

5. Failure of democratic, administrative and legal systems - whether due to oversight, incompetence or corruption - facilitates the junk pet-food fraud.

Jack Spratt aided by the founder of Crufts Dog Show, Charles Cruft, started the junk pet-food industry in the 1860s and it’s been downhill since then. We’ve had endless political representatives, governments have come and gone and the legal profession has been ever present. Yet despite the moral and ethical problems associated with duping people into slowly poisoning their animals and the clear illegality of such cruel treatment, our politicians and lawyers have done little or nothing.

The future does not need to mimic the past. We can make changes. In the first instance may I suggest that you contact your elected representatives and tell them of the Five Facets of the Pet Food Fraud?